Saturday, May 4, 2024

9 Examples of Effective Homepage Design

homepage design ideas

Clean and modern landing page for a website dedicated to posting reviews and ratings about a potential client work environment.The tone is light, friendly and professional. The design is airy, with plenty of whitespace, and there are branding symbols scattered throughout the page to strengthen the brand image. Web site to thematically match the book cover in terms of imagery, color palette, and design.Feel free to contact me to discuss your project needs. Prezi is a presentation-based brand that allows users to use eye-catching and engaging content to grab potential clients' attention. Happily Ever Laughter is a fairy tale-based website full of amazing content that’s visually appealing and gets visitors scrolling across the pages. You can slide across the webpage via the sticky navigation bar with a drop-down effect that displays additional features upon scrolling.

Homepage designs

There’s no magic formula for designing a winning homepage that converts. But, the best website homepage designs do have some common characteristics that we’ve broken down out for you to take note of and carry into your own homepage design. Try Shopify for free, and explore all the tools you need to start, run, and grow your business. If you’re not entirely convinced by the content on Plastno’s homepage, strategically timed pop-ups offer deals as you navigate the website. These discounts can help convert even the most skeptical shoppers. Thinx took a bet that people with periods craved directness and real talk.

Whitehouse.gov

The first catchy element on this webpage is a vertical split page design feature displaying an ad for a $100,000 gift card giveaway and a vintage picture of boxers. Superlist has worked with top organizations and its website features these brands' logos at the center of the page. Below the hero section is a slideshow of the brand’s top products with price tags for prospective buyers to take action. I like how the eCommerce site uses full-width images with a thumbnail effect unlike most website homepages to attract visitor's attention. Below the hero section is a black-colored “ Request A Quote” CTA button to encourage visitors to get the prices of different insurance packages. Welcoming visitors to this homepage is a full-width image of a family having a great time in the kitchen.

Getting cozy with color

The design features an imitation of a real art gallery exhibition in the hero header. It has a lot of space as could be seen in a physical art gallery and the entire design looks minimal and upscale. Your website has more to do with the visual aspect of your brand identity, which involves defining your brand’s color scheme, fonts, imagery, and voice. While most brands use vertical navigation, this website uses a horizontal one (the website goes from left to right instead of up and down). The entire website has branded animation and imagery showcasing the brand’s latest news and products.

homepage design ideas

You can't help but love the use of an on-brand color palette to increase brand awareness. The availability of a search function makes it easy for website visitors to easily find the product or information they need on the site. Creating an effective homepage is essential for business to make a positive first impression.

Our intranet is "hubley intranet", but our offerings include an employee mobile application and Microsoft 365 Consulting all under the hubley brand. Client wanted a sophisticated design for the travel deals industry yet keeping it fun and professional. A dynamic team of marketing experts dedicated to helping businesses hit the bullseye with their marketing efforts.

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ThredUP is a great example of a website design that uses stunning elements to achieve shopping-based goals while building trust and communicating value. Exploring further into the digital website are high-quality images and content that are engaging and attention-grabbing. The icing on the cake for me is the parallax scrolling effect that makes every relevant image, embedded video, and primary and secondary call-to-action buttons sync.

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The HubSpot Customer Platform

Featured images and snippets are used to highlight links to key articles, while other links use text only. This approach catches the attention of visitors without overwhelming them with too many images. The contrast really helps those articles with a featured image to stand out.

Web page design for a company that provides financial consulting and invests in residential real estate. Mason Mint was born from the idea of producing world-class custom-minted silver products. Our high standards for quality and design are what separates us from everyone else.

The pop-up subscription CTA uses social proof to get you to join her thousands of other fans. Spotify has mastered the mantra “less is more.” Visitors are immediately greeted by a simple value proposition. That's what I think when I arrive at the website for 4 Rivers Smokehouse. The homepage is an excellent example of agility and constant change. Chipotle's current homepage is all about the latest addition to its menu. HubSpot’s homepage starts with an eye-catching headline that explains what we do and for who.

Your homepage acts as your website’s virtual door that grants visitors and potential customers access to other page areas. The outlook of your homepage determines if visitors will be willing to explore other aspects of the page or jump to another website. This project was another project with the client ongoing from previous work. Our intention was primarily focused on lead generation but also keeping the personable, warm focus from the previous design. Color theory wise it can be difficult with a cold color but we gave it a light, gentle feel. The challenge was to create a design with minimal content but make it engaging and also allow the design to be further added to down the track with ease.

Links to the latest blog posts are displayed below the fold, highlighting how you can design a homepage that shares content in an attractive way. It’s fair to say that the Panic homepage design chooses function over form. Aside from the Panic logo, the main element above the fold is an unmissable text-based call-to-action that prompts users to place an order. This makes it very clear what the goals of this site are and what visitors are expected to do after arrival. If your homepage has one goal, the Panic homepage demonstrates how you can produce a simple design to help you achieve that goal. The Longreads designers demonstrate how you can include your most popular blog posts and articles on your homepage.

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